The man behind an anti-bullying video staring more than 100 Central Coast school children says he’s “blown away” with its online success.
Filmmaker Duncan Toombs, of West Gosford-based production company The Filmery, was asked to make a music video for Australian country music duo McAlister Kemp’s new single Fight Me.
And now the video, which features 120 local schoolchildren from aged five to 13, is a hit on social media, with hundreds of shares on YouTube and Facebook.
“The song Fight Me carries a strong anti-bullying theme and McAlister Kemp wanted this to be reflected in a powerful video,” said Mr Toombs, who shot the film at several Central Coast locations, including the old Gosford Public School site.
Duncan Toombs, filmmaker and music video producer at The Filmery warehouse studio, West Gosford. Duncan has produced a video for McAlister Kemp's song Fight Me
Mr Toombs said he was driven to make the clip, because of the crucial message.
“The subject is so important and I think most of us have been touched by bullying. It is something that effects a lot of people, whether in school or the workplace.”
After receiving the brief, Mr Toombs and The Filmery team took to social media to call on the children and families of the Central Coast to get involved.
“Over four days we exchanged over 800 emails and managed to pull together more than 120 local children. A lot of kids who were involved, most of who had never acted before, told us they had experienced bullying before and felt passionate about the message and were proud to be part of the project,” Mr Toombs said.
The cast of anti-bullying video Fight Me, produced by West Gosford production company The Filmery, on the former site of Gosford Public School.
Duncan Toombs of The Filmery on set with the cast of his video Fight Me.
“They really put their hearts into it and did an amazing job during long shooting days.”
To complete the shoot, Filmery’s production space in West Gosford was transformed by Newcastle-based professional graffiti artists Mo Creative to create a backdrop for McAlister Kemp’s vocal scenes.
“It’s fantastic that the Central Coast has got behind this anti-bullying message and McAlister Kemp were really impressed with the shoot too. Drew told me he welled up when he first saw it,” Mr Toombs said.